ENABLE HAMBURG COMPANIES IN HIRING AND RETAINING PROFESSIONALS
Companies in Hamburg across all sectors face the same challenge: a shortage of qualified professionals. It is particularly crucial for small and medium-sized enterprises (SMEs) to attract employees, develop them in a targeted manner and retain them in the long term. This is where the TALENTready project comes in.
TALENTready supports companies with data-based, digital and AI-supported solutions to secure their skilled workforce for the future. Funded by the European Regional Development Fund (ERDF) and supported by six Hamburg cluster organisations, the project brings together comprehensive expertise and jointly develops new approaches.
The focus is on practical solutions throughout the entire employee life cycle – from recruitment and development to retention. The offering ranges from AI-supported recruiting and data-based personnel planning to innovative concepts for personnel development and retention. All measures are developed in close cooperation with companies and HR managers in a user-centred and practice-oriented manner.
As part of Hamburg's qualified employee strategy and regional innovation strategy, TALENTready strengthens the competitiveness of the economy – digitally, networked and human – through digital technologies, support for SMEs and the networking of key players.
Shortinfo
Project period: 1 November 2025 - 31 October 2028 (3 years)
Funding programme: ERDF-Hamburg funding period 2021-2027 ‘Cluster Bridges 2.0’
Project budget: EUR 1,994,180
Project partners and associated partners
- Erneuerbare Energien Hamburg (EEHH)
- Hamburg Aviation (HAv)
- Life Science Nord (LSN)
- Logistik-Initiative Hamburg (LIHH)
- Food Cluster Hamburg (FCHH)
- Maritimes Cluster Norddeutschland (MCN)
Project content and goals
Development of digital and AI-supported solutions for securing professionals for small and medium-sized enterprises throughout the entire HR life cycle.
Analysis of industry-specific challenges and practical preparation of suitable digital HR tools for use in SMEs.
Strengthening recruitment, personnel development and employee retention through data-based and innovative approaches.
Establishment of cross-industry learning and exchange networks between companies, clusters, academia and other stakeholders.
Bundling of results in a sustainable HR toolbox that will remain available beyond the project period.
Project results
The project has not yet been completed. Project statuses and results are regularly published on our website.
Do you have any questions about the project or would you like to realise or discuss a project idea in this area together with our network? Then please contact us!
